I worked as part of a design team to deliver a Europe-wide awareness campaign for European Colorectal Cancer Awareness Month on behalf of Digestive Cancers Europe. The campaign needed to communicate a consistent message across multiple countries, languages and assets.
My role was to contribute to the visual execution of the campaign, creating original imagery and adapting the creative concept across a wide range of assets while maintaining consistency, accessibility and impact.
Working collaboratively with the wider design team, I developed campaign visuals and applied the concept across multiple formats, including posters, social media assets, digital and printed materials. I ensured the artwork remained visually consistent while adapting layouts for different platforms and accommodating translation into more than 15 languages, requiring careful attention to hierarchy, flexibility and legibility.
The campaign was successfully rolled out across Europe, delivering a cohesive suite of multilingual communications across digital and print channels. The project strengthened my experience in collaborative design, campaign rollouts, adapting creative concepts across multiple formats and producing scalable design systems for international audiences.