I worked on an internal branding project for a global biopharmaceutical company, developing a visual identity for one of its internal teams. The identity needed to feel distinctive while remaining aligned with the organisation's established corporate brand.
I contributed to the development of the brand identity by designing the logo, creating a key visual and producing a suite of supporting assets, such as a PowerPoint template. Throughout the project, I worked within the company's existing brand guidelines, ensuring the identity complemented the wider organisation while giving the internal team its own recognisable visual presence.
The final design provided the team with a cohesive and adaptable set of branded assets that could be used consistently across their internal communications while remaining fully aligned with the wider corporate brand. This strengthened my experience in brand identity design, working within established design systems and creating scalable assets for various channels.